Ric Sena set out with the goal to bring great music, one-of-a-kind, immersive productions and incredible people all together in one space. The result has led to the creation of some of the biggest and most well-known LGBTQ+ events in the country.
ALEGRIA stands as a beacon of unity and beauty. It's more than a party; it's a theatrical marvel, a dance music haven, and a family reunion, steeped in an aura of male elegance. Spearheaded by Ric Sena's artistic vision, ALEGRIA thrives, offering breathtaking, immersive environments. Revel in a night of dazzling lights, lasers, and rhythmic mastery, surrounded by beautiful sets and costumes crafted and imported just for ALEGRIA.
VIVA New York epitomizes the spirit of community and joy in nightlife. Designed as a haven for all, from circuit veterans to the new faces, it's a mosaic of equality and welcome. Our team, from DJs to bartenders, excels in crafting an unforgettable experience, blending fun, dedication, and the finest in nightlife. VIVA is an all-embracing sanctuary, offering something special for each attendee.
Embrace the dawn at SUNRISE, Alegria's exclusive daytime saga. From sunrise to sunset, this euphoric journey captivates with high-energy vibes, bringing the cream of US and international DJs, alongside the most electrifying dancers. A not-to-be-missed celebration, SUNRISE promises an unforgettable blend of music, dance, and jubilation under the sun.
WOW, the latest outdoor extravaganza, debuted at Alegria WorldPride 2019, capturing hearts at THE BROOKLYN MIRAGE. Spread over 18,000 sq ft, this festival complex allows us to transform the space into an immersive experience with incredible light, sound, and pyrotechnic installations. Blended together with the set-design led by Ric Sena, WOW promises to be an experience you will not soon forget.