ALEGRIA MIAMI MEMORIAL DAY

EVENT DETAILS Memorial Day Weekend Sunday, May 24th ALEGRIA MIAMI returns this Memorial Day Sunday for another unforgettable celebration at M2 Miami, the home of Alegria Miami. On Sunday, May 24, from 10PM to 5AM, this special Memorial Day edition introduces a colorful and exciting Video Game theme, transforming the venue into an immersive world inspired […]

VIVA 13TH ANNIVERSARY Saturday, March 21st

Since 2013, VIVA has been a key part of New York City’s nightlife, originally known as the weekly VIVA Saturdays and later evolving into special Saturday editions and select afterhours events connected to Alegria celebrations.

Throughout the years, VIVA has remained defined by its strong musical identity, incomparable dancefloor energy, and a carefully curated lineup of top international DJ/producers.

On Saturday, March 21, we celebrate 13 years of VIVA with a special anniversary edition at The Room @ 74 Wythe. Two DJs behind some of the most talked-about sets of 2025, during Pride and Halloween, return together for this celebration: Zambianco and Karol Figueiredo.

Join us for a night that celebrates the music, the memories, and the energy that have made VIVA an essential part of NYC nightlife for 13 years.

ALEGRIA NEW YEAR’S DAY 2026 SUNRISE + VIVA

After the talked-about 2025 edition, our New Year’s Day double celebration returns to 74 Wythe with SUNRISE on The Roof followed by VIVA in The Room. One ticket grants access to both events for 12+ hours of amazing music from a top-notch international DJ line-up and high-energy Alegria vibes.

SUNRISE kicks off at 2 PM on The Roof—Brooklyn’s best rooftop—surrounded by breathtaking skyline views and that unbeatable daytime Alegria atmosphere until 10PM. At 8PM, the vibe deepens as The Room, the downstairs dancefloor, opening with a special ALEGRIA AFRO HOUSE set before VIVA officially begins at 10 PM, taking the celebration late into the night.

If you’re looking for the perfect way to welcome 2026 among friends and great energy, Alegria New Year’s Day is the place to be.

VIVA Halloween

Get ready for an epic Halloween weekend in New York City with two back-to-back events you won’t want to miss.

It all kicks off with the 21st edition of ALEGRIA HALLOWEEN on Saturday, November 1st, followed by VIVA Afterhours on Sunday morning, November 2nd. Together, they deliver 15 hours of non-stop music and a stellar DJ lineup, featuring Jose Ruiz and Rodolfo Bravat at ALEGRIA, and Karol Figueiredo alongside Felipe Lira at VIVA Afterhours.

A NYC tradition, Alegria Halloween is one of the most anticipated events of the year — and this year’s edition will transform Palladium Times Square into a Medieval fantasy from 10 PM to 6 AM.

The celebration continues just a few minutes away at Harbor NYC, where VIVA Afterhours takes over from 6 AM to 1 PM with a high-energy morning vibe that keeps the party going strong.

We use cookies to provide you with the best online experience. Tell us if you agree to the use of all these types of cookies.

Learn more about our Data Privacy Policy  and Cookies.